Law firm diagnostic · 30 seconds · free

Is your law firm website costing you consultations?

Enter your firm's URL. In 30 seconds we grade the 15 things that quietly cost attorneys booked consultations — attorney bios, case results, intake, bilingual coverage, and 11 more. Plain English, no jargon.

Your law firm website URL

We check + forget. Your URL is not stored or shared.

Why these 15

What we check — and why each converts (or costs) consultations.

Legal visitors behave differently from general web visitors. They arrive stressed (accident, arrest, immigration deadline, family emergency). They compare 3-5 firms in one browsing session. They decide quickly based on trust signals and how easy it is to take the next step. The checks in this tool map directly to what that visitor scans for.

The critical five: HTTPS (trust), mobile-friendly (60%+ of legal traffic is mobile), page loads under 3s (every second loses ~7% of visitors), phone number visible (the primary conversion surface for legal), and a booking widget or contact form (visitors will not hunt for a way to contact you).

The high-impact five (legal-specific): free consultation clearly offered, practice areas listed above the fold, attorney bios present, credentials/bar admission mentioned, and client testimonials or reviews. These convert legal visitors specifically — a great general website that ignores these loses to a merely-good law firm site that gets them right.

The medium-impact five: case results shown, bilingual coverage (in relevant metros), Attorney/LegalService schema markup, legal directory profile links, and local geographic signals (city, county, court names). These compound over time as trust signals for both visitors and Google.

FAQ

Common questions.

What does this tool check that a general website checker does not?
Fifteen legal-specific checks on top of the fundamentals — attorney bios, practice area clarity, case results, testimonials, bar admission, bilingual coverage, free consultation offer, Attorney/LegalService schema markup, directory profile links, and local geographic signals. These are the things that actually convert legal visitors into booked consultations.
How is the grade calculated?
Fifteen weighted checks. Critical items (HTTPS, mobile, phone visible, booking widget) count for the most. Legal-specific items (case results, testimonials, bar admission, bilingual) count for medium impact. A-grade = 90+, F-grade = below 55. The checks map directly to conversion — every failed check is a specific reason visitors are not becoming clients.
Do you store the URL I check?
No. We fetch, analyse, return results, and forget. No URLs stored, no session tracking, no data associated with your firm.
Why did my site score lower than I expected?
Common reasons: attorney bios exist but not linked from the homepage; case results are on a separate page not detected; testimonials use non-standard HTML we did not catch; bilingual coverage is via a language dropdown not visible to our crawler. The tool checks what a first-time visitor and Google can see quickly — if signals are hidden, they might as well not exist.
Can Nagro Solutions fix these issues?
Yes. Every issue this tool flags is something we address as part of a law firm website audit or rebuild. Fixed-scope audits start at $2,500; full website rebuilds start at $4,000. Book a call and we walk through your specific issues.
What if my firm serves a market where bilingual is not needed?
The bilingual check is weighted as "medium" — it fails but does not tank your grade. For firms serving majority-English markets (Seattle, most of NYC, Boston), the check is informational only. For Texas, California, Florida markets, it is often the highest-ROI conversion lever.
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